Mediabrands Content Studio

About MBCS

a

Media-Born

content studio

powered by

Audience-Informed

creativity.

We tell moving stories. By redefining the role media plays in the creative process, we move audiences emotionally. From there, everything else—from culture to KPIs and sales—moves too. Guided by our DATA, we create BOLD, IMPACTFUL content.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Content

that

Moves.

Case Studies

Jumbo Supermarkets

Bram vs. Stefan

What is the best way to reach and retain a young target group and show them that Jumbo (a supermarket chain with it's home office in Veghel, Netherlands) is a fun place to work?

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Absolut

Show All Your Colours

Mardi Gras, an event that allows the marginalized to be seen and celebrated, served as the perfect backdrop to export Pride from the glitzy Sydney Australia to traditional country towns that don’t normally get to experience it.

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Amazon Prime Video

mARadona: The Homage of the Century

In a sea of content and social media clutter, how do you powerfully reach an existing core audience and attract new legions of fans?

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Unilever

Magnum After Dark

Introducing Magnum After Dark, the ultimate celebration of self-expression and pleasure.

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Corner Magazine

#AskFor24

How does a campaign challenge the cultural norm through the long-standing popularity of national football clubs in Brazil?

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Johnson & Johnson

5B

5B is a brand-funded feature-length documentary, directed by Dan Krauss and Paul Haggis which tells the inspirational story of everyday heroes who took extraordinary action to comfort and care for patients in the first HIV/AIDS ward unit in the United States.

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United States Postal Service

Dear Santa

A branded, feature-length documentary championing USPS’s ‘Operation Santa’ program. Every year, USPS receives letters to Santa from children across the country, and through Operation Santa, USPS allows volunteers to adopt and fulfill a child’s holiday wish.

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Our Offerings

Influencer Marketing

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What engages us? Creators who entertain and inspire. These individuals are our trusted resources – and generate content we love to consume. At MBCS, we harness the resonance of influencers through highly effective marketing programs. Our practice offers full-service, end-to-end execution throughout every step – in 18 markets globally. As an influencer agency born from media, we are obsessed with data and integrate that throughout the process. Our methodology drives exceptional ROI: including reach that exceeds goals and double-digit engagement rates – far exceeding industry norms.

Performance Content

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What moves us? That there is hope in possibility. We see how inspiring experiences help us to arrive together at feelings that are both novel and familiar, like a suddenly essential idea being communicated from a not-too-distant future. Our content paints with an imagination rooted in optimism and able to reflect what is timely while revealing new generative panoramas.

Creative Story

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What sustains us? At Mediabrands Content Studio, we think beyond the moment and outside of the attention span. Above all else, we are storytellers, building narratives that integrate with the lives of others. It’s a recognition of story’s broad cloth, how legacy is best woven when we are reflexive to the emerging capacities of our contemporary media landscape.